This week’s topics
Assignment workshop: drafting, feedback and improvement
- Drafting against the criteria
- Tutor and peer feedback
- Improving the final submission
- Use criteria to develop a blog
What you will be able to do
- 1.1 Discuss recent developments in social media that have changed the way businesses promote products and services.
- 1.2 Identify sources for social media channels to meet business needs.
- 1.3 State the importance of publishing social media content which engages the audience.
- 1.4 Explain the risks and issues related to social media engagement.
- 2.1 Discuss considerations for regular posts and other content to be published on social media websites.
- 2.2 Explain the relationship between a social media website and company website.
- 2.3 Evaluate strategy required to create and encourage an online community.
- 3.1 Explain why a social media policy is important and consider the implications of not having a policy in place.
- 3.2 Develop a social media policy for a business.
- 3.3 Produce a plan to use social media in a business environment.
- 3.4 Produce a reflective account of the plan to suggest improvements.
Activity
Start with this week’s video, then: Draft the assignment, get feedback and improve it before submission.
Study materials
Videos
- Use criteria to develop a blog · Oak National Academy, Key Stage 3 (lower secondary level) · for registered students
Further resources
- Writing Guide, 3.5: Peer review and using feedback · PDF · OpenStax, textbook chapter; pp. 92–94 · for registered students
- Business Communication for Success, ch. 8: Feedback in the writing process · PDF · Saylor Academy, textbook chapter; pp. 290–322 · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.