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Level 3 Foundation Diploma in Information Technology

Plan Review and Reflective Practice

IT306 · Social Media for Business — Week 11 of 16

CourseIT306
Week11 of 16
SemesterII
TutorOnline in the course chat

This week’s topics

Plan Review and Reflective Practice

  1. KPI evaluation frameworks
  2. Identifying strategic weaknesses
  3. Contingency planning
  4. Recommendations for future campaigns
  5. Gibbs Reflective Cycle - Definition, Pros & Cons (4 Minute Explainer)
  6. Integrating RACE and SOSTAC® planning frameworks
  7. Evaluation and modifications

What you will be able to do

  • 3.4 Produce a reflective account of the plan to suggest improvements.

Activity

Start with this week’s 4 videos, then: Seminar, guided reading and a short written task: produce a reflective account of the plan to suggest improvements.

Study materials

Videos

  • Gibbs Reflective Cycle - Definition, Pros & Cons (4 Minute Explainer) · YouTube · Helpful Professor Explains! · 4 min · for registered students
  • Contingency Planning · YouTube · tutor2u · 9 min · for registered students
  • Integrating RACE and SOSTAC® planning frameworks · YouTube · Dr Dave - Dr Dave Chaffey · 10 min · for registered students
  • Evaluation and modifications · Oak National Academy, Key Stage 4 (GCSE level) · for registered students

Further resources

  • Principles of Marketing, 2.4: Marketing Plan Progress Using Metrics · PDF · OpenStax, textbook chapter; pp. 72–79 · for registered students
  • Introduction to Business 2e, ch. 8.5: Performance planning and evaluation · PDF · OpenStax, textbook chapter; pp. 266–267 · for registered students
  • Writing Guide, 1.6: Evaluation: Intention vs. Execution · PDF · OpenStax, textbook chapter; pp. 30–31 · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.
Week 10Week 12
Course chat

Admitted students ask questions on this week’s page in the student portal: an AI assistant trained on the course answers first, and during the course’s timetabled classes Connect to your tutor brings your tutor into the chat, who may start a call if needed.

Open this week in the portal
Course plan
  • Week 1: Evolution of Social Media in Business
  • Week 2: Selecting Social Media Channels
  • Week 3: Audience Engagement and Digital Risks
  • Week 4: Publishing Considerations and Content Curation
  • Week 5: Website and Social Channel Integration
  • Week 6: Building and Evaluating Online Communities
  • Week 7: Importance of Social Media Governance
  • Midterm: Midterm evaluation
  • Week 9: Developing an Organisational Social Media Policy
  • Week 10: Creating a Strategic Social Media Plan
  • Week 11: Plan Review and Reflective Practice
  • Week 12: Applying Social Media for Business in practice: case studies
  • Week 13: Assignment workshop: research, planning and referencing
  • Week 14: Assignment workshop: drafting, feedback and improvement
  • Week 15: Review and coursework completion
  • Final: Final assessment and submission
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