This week’s topics
Management and Control Systems in Visitor Attractions
- Yield and queue management systems
- Quality control mechanisms (SERVQUAL)
- Data analytics for crowd control and ticketing
- Achieving competitive advantage through operational excellence
- Lecture 9 Management of Quality
- Lecture 10 Quality Control
- CPA Building Competitive Advantage on Data
What you will be able to do
- 4.3 Analyse how effective management and control systems can lead to competitive advantage for visitor attractions.
Activity
Start with this week’s 3 videos, then: Seminar, guided reading and a short written task: analyse how effective management and control systems can lead to competitive advantage for visitor attractions.
Study materials
Videos
- Lecture 9 Management of Quality · YouTube · Eddy Witzel · 24 min · for registered students
- Lecture 10 Quality Control · YouTube · Eddy Witzel · 19 min · for registered students
- CPA Building Competitive Advantage on Data · YouTube · KnowledgEquity - Support for CPA · 4 min · for registered students
Further resources
- Principles of Management, ch. 15: The Essentials of Control · PDF · Saylor Academy, textbook chapter; pp. 566–607 · for registered students
- Service Quality and Customer Satisfaction in the Post Pandemic World · Reading · Reading, article · for registered students
- Introduction to Business 2e, ch. 10: Achieving World-Class Operations Management · PDF · OpenStax, textbook chapter; pp. 341–374 · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.