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Level 5 Diploma in Tourism and Hospitality Management

Visitor Attractions and Destination Development

THM502 · Operations Management — Week 10 of 16

CourseTHM502
Week10 of 16
SemesterI
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This week’s topics

Visitor Attractions and Destination Development

  1. Economic multipliers and regional regeneration
  2. Destination lifecycle models (Butler's TALC)
  3. Public-private partnerships in tourism infrastructure
  4. Stakeholder engagement

What you will be able to do

  • 4.2 Examine the role of visitor attractions on the development of tourism destinations.

Activity

Seminar, guided reading and a short written task: examine the role of visitor attractions on the development of tourism destinations.

Study materials

Videos

  • Tourism - Partnerships: Working Across Boundaries (2/5) · YouTube · OpenLearn from The Open University · 4 min · for registered students
  • Butler's Tourism Area Lifecycle Model Made SIMPLE · YouTube · Dr Hayley Stainton | Tourism Teacher · 8 min · for registered students
  • Supporting destination development · YouTube · UN Tourism · 35 min · for registered students

Further resources

  • Tourism: The International Business (Mill, 2010), ch. 8: Developing tourism · PDF · Other, textbook chapter; pp. 162–204 · for registered students
  • The de Bois Review: an independent review of Destination Management Organisations in England (DCMS, 2021) · PDF · GOV.UK, report · for registered students
  • UNWTO Guidelines for Institutional Strengthening of Destination Management Organizations (DMOs) (2019) · PDF · Un, guidance · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.
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Course plan
  • Week 1: Evolution and Foundations of Operations Management
  • Week 2: Strategic Operations and Competitive Advantage
  • Week 3: Operations Systems and Process Design
  • Week 4: Product and Process Innovation in Hospitality
  • Week 5: Supply Chain and Logistics Management
  • Week 6: External Operational Environment and Sector Comparison
  • Week 7: The Virtual Marketplace and Digital Operations
  • Midterm: Midterm evaluation
  • Week 9: Fundamentals of Visitor Attraction Management
  • Week 10: Visitor Attractions and Destination Development
  • Week 11: Management and Control Systems in Visitor Attractions
  • Week 12: Applying Operations Management in practice: case studies
  • Week 13: Assignment workshop: research, planning and referencing
  • Week 14: Assignment workshop: drafting, feedback and improvement
  • Week 15: Review and coursework completion
  • Final: Final assessment and submission
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