Assignment workshop: research, planning and referencing

This week’s topics

Assignment workshop: research, planning and referencing

1. Unpacking the assignment brief and criteria
2. Finding and evaluating sources
3. Planning and referencing

What you will be able to do

• 1.1 Explain the term ‘communication.’
• 1.2 Compare different stages of a communication model.
• 1.3 Discuss why effective communication is important to a business.
• 2.1 Explain different elements of communication.
• 2.2 Demonstrate effective verbal and non-verbal communication.
• 2.3 Demonstrate effective written communication.
• 3.1 Explain what is meant by the term ‘internal communication’.
• 3.2 Compare ways in which a business communicates internally.
• 3.3 Conduct an internal stakeholder analysis with a focus on communication.
• 3.4 Assess internal barriers to effective communication in a business.
• 4.1 Explain what is meant by the term ‘external communication’.
• 4.2 Compare ways in which a business communicates with external stakeholders.
• 4.3 Conduct an external stakeholder analysis with a focus on communication.
• 4.4 Assess external barriers to effective communication in a business.

Activity

Plan the unit assignment against every criterion; source and reference the evidence.

Study materials

Further resources

• Writing for Success, ch. 8.1–8.3: Prewriting, outlining and drafting · PDF · Saylor Academy, textbook chapter; pp. 281–318 · for registered students
• Business Communication for Success, ch. 5.4: Ethics, plagiarism and reliable sources · PDF · Saylor Academy, textbook chapter; pp. 182–191 · for registered students
• Harvard Referencing quick guide 2025 (York St John University) · PDF · Other, report · for registered students