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Level 4 Diploma in Business Management

Internal stakeholder analysis and internal barriers to effective communication

BM403 · Communication in Business — Week 11 of 16

CourseBM403
Week11 of 16
SemesterI
TutorOnline in the course chat

This week’s topics

Internal stakeholder analysis and internal barriers to effective communication

  1. Internal stakeholder analysis: identifying these people before the project begins
  2. Grouping them according to their levels of participation, interest, and influence in the project
  3. Determining how best to involve and communicate each of these stakeholder groups throughout
  4. Barriers: cultural, language, technology barriers, interpersonal

What you will be able to do

  • 3.3 Conduct an internal stakeholder analysis.
  • 3.4 Discuss internal barriers to effective communication in a business.

Activity

Start with this week’s video, then discuss how they apply to this week’s topic and note one example from a real business.

Study materials

Videos

  • Accessibility · Oak National Academy, Key Stage 4 (GCSE level) · for registered students

Further resources

  • College Success, ch. 8.5: Barriers to effective communication · PDF · OpenStax (2020), common barriers and how to reduce them; pp. 246–252 · for registered students
  • Business Communication for Success, ch. 2.4: Language can be an obstacle to communication · PDF · Saylor (2012), jargon, slang and other language barriers; pp. 56–63 · for registered students
  • Business Communication for Success, ch. 18.1: Intercultural communication · PDF · Saylor (2012), culture as a barrier and how to bridge it; pp. 682–685 · for registered students
  • Workplace Software and Skills, ch. 8.3: Content accessibility · PDF · OpenStax (2023), making digital content usable by people with disabilities. Large file (290 MB); p. 545 · for registered students
  • Speaking in Social Contexts: Issues for Pre-Sessional EAP Students · Open-access article · Jarvis & Stakounis (2010), TESL-EJ. Language, confidence and cultural expectations as barriers to taking part in discussions. · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.
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Course plan
  • Week 1: The concept of business communication as a process
  • Week 2: Models of communication: Berlo, Shannon and Weaver, and Sch…
  • Week 3: Linear, interactional and transactional communication model…
  • Week 4: Why effective communication matters to a business: change, …
  • Week 5: Elements of communication: source and receiver, medium, cod…
  • Week 6: Effective verbal and non-verbal communication
  • Week 7: Effective written and digital communication
  • Week 8: Midterm evaluation
  • Week 9: Internal communication: sharing information, giving feedbac…
  • Week 10: Ways a business communicates internally: tools and inter- a…
  • Week 11: Internal stakeholder analysis and internal barriers to effe…
  • Week 12: External communication: placing and receiving orders and se…
  • Week 13: Communicating externally: marketing, public relations, news…
  • Week 14: External stakeholder analysis and external barriers to effe…
  • Week 15: Review and coursework completion
  • Week 16: Final evaluation and project assessment
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