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Level 4 Diploma in Tourism and Hospitality Management

Assignment workshop: research, planning and referencing

THM405 · Events Management — Week 13 of 16

CourseTHM405
Week13 of 16
SemesterII
TutorOnline in the course chat

This week’s topics

Assignment workshop: research, planning and referencing

  1. Unpacking the assignment brief and criteria
  2. Finding and evaluating sources
  3. Planning and referencing

What you will be able to do

  • 1.1 Explain how small, large, hallmark and mega events are classified.
  • 1.2 Describe the characteristics of each kind of event.
  • 1.3 Assess the relationships between the tourism, hospitality and events management industries.
  • 2.1 Describe the characteristics of various events within the tourism and hospitality industry,
  • 2.2 Differentiate between the range of venues within the tourism and hospitality industry that are suitable for the staging of events.
  • 2.3 Explain the benefits to businesses in the tourism and hospitality industry of staging events.
  • 3.1 Describe the Meetings, Incentives, Conferences & Exhibitions (MICE) sector.
  • 3.2 Describe the characteristics of each element of the Meetings, Incentives, Conferences & Exhibitions (MICE) sector.
  • 3.3 Assess the impact of external influences on the development of the Meetings, Incentives, Conferences & Exhibitions (MICE) sector.
  • 4.1 Evaluate the range of impacts that events can have on tourism destinations.
  • 4.2 Recommend measures to increase the positive impacts of events on tourism destinations
  • 4.3 Recommend measures to reduce the negative impacts of events tourism destinations.

Activity

Plan the unit assignment against every criterion; source and reference the evidence.

Study materials

Further resources

  • Writing for Success, ch. 8.1–8.3: Prewriting, outlining and drafting · PDF · Saylor Academy, textbook chapter; pp. 281–318 · for registered students
  • Harvard Referencing quick guide 2025 (York St John University) · PDF · Other, report · for registered students
  • Evaluating Information: Applying the CRAAP Test · PDF · Other, report · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.
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Course plan
  • Week 1: Classification and Scale of Events
  • Week 2: Interrelationships in the Visitor Economy
  • Week 3: Event Typologies in Tourism and Hospitality
  • Week 4: Event Venue Evaluation and Selection
  • Week 5: Commercial Benefits of Staging Events
  • Week 6: The MICE Industry Ecosystem
  • Week 7: Characteristics of MICE Segments
  • Midterm: Midterm evaluation
  • Week 9: External Drivers and Trends in MICE
  • Week 10: Destination Impacts of Events
  • Week 11: Managing and Mitigating Event Impacts
  • Week 12: Applying Events Management in practice: case studies
  • Week 13: Assignment workshop: research, planning and referencing
  • Week 14: Assignment workshop: drafting, feedback and improvement
  • Week 15: Review and coursework completion
  • Final: Final assessment and submission
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