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Level 6 Diploma in Tourism and Hospitality Management

Synthesising Findings and Drawing Conclusions

THM606 · Researching Tourism and Hospitality Management — Week 9 of 16

CourseTHM606
Week9 of 16
SemesterII
TutorOnline in the course chat

This week’s topics

Synthesising Findings and Drawing Conclusions

  1. Linking empirical data to core research objectives
  2. Critical evaluation of research limitations
  3. Developing evidence-based judgements
  4. Forecasting strategic implications
  5. Synthesising Qualitative Research Findings, Dr Ruth Garside, Professor James Thomas
  6. Quantitative research data | 6 tips for writing up your thesis findings chapter

What you will be able to do

  • 3.3 Draw conclusions from data collected for research purposes.

Activity

Start with this week’s 2 videos, then: Seminar, guided reading and a short written task: draw conclusions from data collected for research purposes.

Study materials

Videos

  • Synthesising Qualitative Research Findings, Dr Ruth Garside, Professor James Thomas · YouTube · National Centre for Research Methods (NCRM) · 55 min · for registered students
  • Quantitative research data | 6 tips for writing up your thesis findings chapter · YouTube · Degree Doctor · 13 min · for registered students

Further resources

  • Principles of Data Science, 10.1: Writing an Informative Report · PDF · OpenStax, textbook chapter; pp. 462–468 · for registered students
  • OECD Tourism Trends and Policies 2024, ch. 3: Building the evidence base for sustainable tourism policies · PDF · Oecd, report; pp. 71–96 · for registered students
  • Magenta Book Annex A: analytical methods for use within an evaluation (HM Treasury) · PDF · GOV.UK, guidance; 60 pages · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.
MidtermWeek 10
Course chat

Admitted students ask questions on this week’s page in the student portal: an AI assistant trained on the course answers first, and during the course’s timetabled classes Connect to your tutor brings your tutor into the chat, who may start a call if needed.

Open this week in the portal
Course plan
  • Week 1: Research Opportunities and Problem Formulation
  • Week 2: Research Philosophy in Management Enquiry
  • Week 3: Methodological Approaches in Tourism and Hospitality
  • Week 4: Research Strategy and Instrument Design
  • Week 5: Fieldwork and Primary Data Collection
  • Week 6: Data Analysis Methodologies
  • Week 7: Data Presentation and Academic Conventions
  • Midterm: Midterm evaluation
  • Week 9: Synthesising Findings and Drawing Conclusions
  • Week 10: Academic Research Communication
  • Week 11: Disseminating Research to Business Audiences
  • Week 12: Applying Researching Tourism and Hospitality Management in …
  • Week 13: Assignment workshop: research, planning and referencing
  • Week 14: Assignment workshop: drafting, feedback and improvement
  • Week 15: Review and coursework completion
  • Final: Final assessment and submission
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