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Level 3 Diploma in Business Management

Applying Communication for Business in practice: case studies

BM301 · Communication for Business — Week 12 of 16

CourseBM301
Week12 of 16
SemesterI
TutorOnline in the course chat

This week’s topics

Applying Communication for Business in practice: case studies

  1. Case analysis
  2. Linking theory to practice
  3. Evaluating evidence
  4. Evaluating Evidence: Crash Course Navigating Digital Information #6
  5. Mastering Logic: 7 Critical Thinking Techniques for Evaluating Arguments and Evidence
  6. Analyzing the Argument - Part 2 of 2 (Evaluating the Evidence)

What you will be able to do

  • 4.1 State different aspects of IT communication used in a business.
  • 4.2 Explain why IT communication is important in a business context.
  • 4.3 Demonstrate effective use of IT to communicate in different situations.

Activity

Start with this week’s 4 videos, then: Case-study workshop: apply the unit’s concepts to a real or realistic case and evaluate the outcome.

Study materials

Videos

  • Evaluating Evidence: Crash Course Navigating Digital Information #6 · YouTube · CrashCourse · 13 min · for registered students
  • Mastering Logic: 7 Critical Thinking Techniques for Evaluating Arguments and Evidence · YouTube · Lucia Grosaru • Psychology Corner · 12 min · for registered students
  • Analyzing the Argument - Part 2 of 2 (Evaluating the Evidence) · YouTube · Snap Language · 6 min · for registered students

Further resources

  • Workplace Software and Skills, 2.3: Communication and Calendar Applications · PDF · OpenStax, textbook chapter; pp. 74–85 · for registered students
  • Writing Guide with Handbook, ch. 8.5: Writing an analytical report · PDF · OpenStax, textbook chapter; pp. 254–267 · for registered students
  • Introduction to Business 2e, 13.2: Linking Up: Computer Networks · PDF · OpenStax, textbook chapter; pp. 444–448 · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.
Course chat

Admitted students ask questions on this week’s page in the student portal: an AI assistant trained on the course answers first, and during the course’s timetabled classes Connect to your tutor brings your tutor into the chat, who may start a call if needed.

Open this week in the portal
Course plan
  • Week 1: Fundamentals of Business Communication
  • Week 2: Barriers to Communication and Resolutions
  • Week 3: Verbal and Non-Verbal Dynamics
  • Week 4: Verbal and Non-Verbal Workplace Scenarios
  • Week 5: Written Communication Formats and Value
  • Week 6: Business Report Writing
  • Week 7: Practical Business Documentation
  • Midterm: Midterm evaluation
  • Week 9: IT Systems in Business Communication
  • Week 10: Virtual Collaboration and Remote Working
  • Week 11: Integrated Digital Communication
  • Week 12: Applying Communication for Business in practice: case studi…
  • Week 13: Assignment workshop: research, planning and referencing
  • Week 14: Assignment workshop: drafting, feedback and improvement
  • Week 15: Review and coursework completion
  • Final: Final assessment and submission
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