This week’s topics
Strategic Frameworks and Formulation
- Mission, vision, and core corporate values
- Setting strategic goals and balanced scorecards
- Planned versus emergent strategy development
- Stakeholder engagement in strategy formulation
- Leading Strategy Paper Series: Mintzberg and Waters 1985 Of strategies, deliberate and emergent
- Lecture 13: Developing a Company’s Mission Statement and Linking it with Company’s Core Values
- Setting Strategic Goals, Objectives and Control
What you will be able to do
- 1.3 Compare elements of a strategic framework.
- 1.4 Explain strategy development processes.
Activity
Start with this week’s 3 videos, then: Seminar, guided reading and a short written task: compare elements of a strategic framework.
Study materials
Videos
- Leading Strategy Paper Series: Mintzberg and Waters 1985 Of strategies, deliberate and emergent · YouTube · Glenn Parry · 21 min · for registered students
- Setting Strategic Goals, Objectives and Control · YouTube · Galton College · 33 min · for registered students
- Planned & Emergent Strategy (Mintzberg) | A-Level, IB Business · YouTube · tutor2u · 3 min · for registered students
- Vision, Mission, Value (With Examples and Tips) | From A Business Professor · YouTube · Business School 101 · 8 min · for registered students
- Business Strategy: Developing a Mission and Vision · YouTube · Galton College · 28 min · for registered students
- Strategic Planning: Setting objectives using SMART · YouTube · Galton College · 22 min · for registered students
- The Mission and Vision Statement · YouTube · Galton College · 17 min · for registered students
- Strategic Intent - Vision and Mission Explained with examples of Apple, Nike and Amazon · YouTube · Marketing91 · 7 min · for registered students
Further resources
- Mastering Strategic Management, ch. 1: Mastering Strategy: Art and Science · PDF · Saylor Academy, textbook chapter; pp. 4–36 · for registered students
- Principles of Management, ch. 4: Developing Mission, Vision, and Values · PDF · Saylor Academy, textbook chapter; pp. 129–172 · for registered students
- Principles of Management, ch. 9: The Strategic Management Process: Achieving and Sustaining Competitive Advantage · PDF · OpenStax, textbook chapter; pp. 261–284 · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.