This week’s topics
Foundations and Levels of Strategy
- Definitions of business strategy
- Corporate, business-unit, and operational levels
- Strategic alignment across business hierarchies
- Sources of sustainable competitive advantage
- The three levels of Strategy (Antonio Ghezzi)
- Corporate vs. Business Strategy
- Sustainable Competitive Advantages Explained
What you will be able to do
- 1.1 Explain what is meant by the term ‘business strategy.’
- 1.2 Compare different levels of business strategy.
Activity
Start with this week’s 3 videos, then: Seminar, guided reading and a short written task: explain what is meant by the term ‘business strategy.’
Study materials
Videos
- The three levels of Strategy (Antonio Ghezzi) · YouTube · Polimi OpenKnowledge · 5 min · for registered students
- Corporate vs. Business Strategy · YouTube · David Kryscynski · 6 min · for registered students
- Sustainable Competitive Advantages Explained · YouTube · Professor Wolters · 4 min · for registered students
- From Cost Center to Competitive Advantage - The Coming Decade of Supply Chain Management · YouTube · MIT Center for Transportation & Logistics · 47 min · for registered students
Further resources
- Principles of Management, ch. 9: The Strategic Management Process: Achieving and Sustaining Competitive Advantage · PDF · OpenStax, textbook chapter; pp. 261–284 · for registered students
- Mastering Strategic Management, ch. 1: Mastering Strategy: Art and Science · PDF · Saylor Academy, textbook chapter; pp. 4–36 · for registered students
- Principles of Management, ch. 5: Strategizing · PDF · Saylor Academy, textbook chapter; pp. 173–232 · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.
