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Level 4 Diploma in Business Management

The global economy and the global business environment

BM406 · Operating in a Global Context — Week 4 of 16

CourseBM406
Week4 of 16
SemesterII
TutorOnline in the course chat

This week’s topics

The global economy and the global business environment

  1. Starting point: measuring an economy (GDP, inflation and unemployment)
  2. Economic interdependence
  3. Aggregate economic outputs
  4. Global PESTEL
  5. National, regional and international dimensions

What you will be able to do

  • 2.1 Explain what is meant by the term ‘global economy.’
  • 2.2 Explain what is meant by the term ‘global business environment.’

Activity

Start with this week’s 4 videos, then discuss how they apply to this week’s topic and note one example from a real business.

Study materials

Videos

  • Is UK Government action led by the economy? · Oak National Academy, Key Stage 4 (GCSE level) · for registered students
  • What is Gross Domestic Product (GDP)? · YouTube · Marginal Revolution University · 5 min · for registered students
  • How Money Supply Drives Inflation (With Graphs and Examples) · YouTube · Marginal Revolution University · 7 min · for registered students
  • Cyclical Unemployment · YouTube · Marginal Revolution University · 8 min · for registered students

Further resources

  • Principles of Economics 3e, ch. 19.1: Measuring the economy – GDP · PDF · OpenStax (2022), section 19.1 on what GDP measures and how it is calculated; pp. 449–457 · for registered students
  • Principles of Economics 3e, ch. 21.1: Defining and computing the unemployment rate · PDF · OpenStax (2022), section 21.1 on how unemployment is measured; US data; pp. 502–505 · for registered students
  • Price stability: why is it important for you?, ch. 3: The importance of price stability · PDF · ECB booklet, ch. 3 on what inflation is, how the euro area measures it (HICP) and why stable prices matter; pp. 23–34 · for registered students
  • Key figures on Europe – 2025 edition, Economy and finance: GDP, growth, inflation · PDF · Eurostat (2025), one-page charts of GDP, growth and inflation for EU countries, including Belgium – good for reading real indicators; pp. 36–41 · for registered students
  • Underestimating the Real Growth of GDP, Personal Income, and Productivity · Open-access article · Feldstein (2017), Journal of Economic Perspectives. Readable account of how GDP and real growth are measured, and what the figures miss. · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.
Course chat

Admitted students ask questions on this week’s page in the student portal: an AI assistant trained on the course answers first, and during the course’s timetabled classes Connect to your tutor brings your tutor into the chat, who may start a call if needed.

Open this week in the portal
Course plan
  • Week 1: How globalisation has evolved: from the first wave to Globa…
  • Week 2: Types of globalisation: political, social, economic and tec…
  • Week 3: The positive and negative effects of globalisation
  • Week 4: The global economy and the global business environment
  • Week 5: Drivers of globalisation: alliances, push/pull and demand/s…
  • Week 6: Drivers of globalisation: economies of scale, protectionism…
  • Week 7: Why a business would want to enter global markets
  • Week 8: Midterm evaluation
  • Week 9: Ways to enter a global market: exporting, licensing, joint …
  • Week 10: Recommending a preferred mode of entry to a business
  • Week 11: Impact on structure and culture: McKinsey’s 7-S model and H…
  • Week 12: Impact on strategic decision making: capability, resources,…
  • Week 13: Impact on operational decision making: marketing, HRM and l…
  • Week 14: Responding to the impact of globalisation
  • Week 15: Review and coursework completion
  • Week 16: Final evaluation and project assessment
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