Business and technology qualifications, Levels 3-6, in Brussels. Explore qualifications
Portal login
Level 8 Diploma in Strategic Management and Leadership Practice

Globalisation and International Strategic Positioning

SMP801 · Developing Strategic Management and Leadership Potential — Week 9 of 16

CourseSMP801
Week9 of 16
SemesterI
TutorOnline in the course chat

This week’s topics

Globalisation and International Strategic Positioning

  1. Drivers of internationalisation
  2. Yip's globalisation framework
  3. Global versus multi-domestic strategies
  4. CAGE distance framework and market entry
  5. IHRM 4.2: Global strategies of multinational corporations

What you will be able to do

  • 4.1 Critically evaluate internationalisation drivers and strategies.

Activity

Start with this week’s video, then: Seminar, guided reading and a short written task: critically evaluate internationalisation drivers and strategies.

Study materials

Videos

  • IHRM 4.2: Global strategies of multinational corporations · YouTube · Prof. Fabian Froese · 16 min · for registered students
  • Where Is Globalisation Headed? A Supply Chain View · YouTube · Gresham College · 60 min · for registered students

Further resources

  • Fundamentals of Global Strategy, ch. 1: Competing in a Global World · PDF · Saylor Academy, textbook chapter; pp. 5–27 · for registered students
  • Export versus FDI with Heterogeneous Firms · PDF · NBER, article · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.
MidtermWeek 10
Course chat

Admitted students ask questions on this week’s page in the student portal: an AI assistant trained on the course answers first, and during the course’s timetabled classes Connect to your tutor brings your tutor into the chat, who may start a call if needed.

Open this week in the portal
Course plan
  • Week 1: Macro-Environmental Analysis
  • Week 2: Industry Structure and Competitive Dynamics
  • Week 3: Internal Strategic Architecture and Capabilities
  • Week 4: Value Chain Architecture and Core Competencies
  • Week 5: Multi-Level Strategy and Strategic Alignment
  • Week 6: Formulating Strategic Options
  • Week 7: Strategic Evaluation and Selection
  • Midterm: Midterm evaluation
  • Week 9: Globalisation and International Strategic Positioning
  • Week 10: Corporate Responsibility and Shared Value
  • Week 11: Strategic Leadership and Transformational Change
  • Week 12: Applying Developing Strategic Management and Leadership Pot…
  • Week 13: Assignment workshop: research, planning and referencing
  • Week 14: Assignment workshop: drafting, feedback and improvement
  • Week 15: Review and coursework completion
  • Final: Final assessment and submission
Back to the course
Scroll