Business and technology qualifications, Levels 3-6, in Brussels. Explore qualifications
Portal login
Level 7 Diploma in Strategic Management and Leadership

Selecting and developing creative and innovative ideas

SL707 · Entrepreneurship and Innovation — Week 5 of 16

CourseSL707
Week5 of 16
SemesterI
TutorOnline in the course chat

This week’s topics

Selecting and developing creative and innovative ideas

  1. Ideas – value chain; inside/outside; cross-pollination
  2. Selection; development; diffusion; role of incubation; need to be systematic
  3. Common elements in theoretical models: preparation including use of observation; imagination and curiosity creating store of concepts; analysis of problem
  4. Generation of ideas through seeking links between concepts; harvesting of ideas; enhancing and evaluating of ideas
  5. Decision-making processes and styles

What you will be able to do

  • 2.2 Evaluate potential creative and innovative management ideas.

Study materials

The teaching notes, exercises and videos of this week are in the student portal. Your portal is set up as soon as you receive final acceptance, so you can open them before the semester starts.
Week 4Week 6
Course chat

Admitted students ask questions on this week’s page in the student portal: an AI assistant trained on the course answers first, and during the course’s timetabled classes Connect to your tutor brings your tutor into the chat, who may start a call if needed.

Open this week in the portal
Course plan
  • Week 1: Nature, characteristics and challenges of establishing an e…
  • Week 2: Entrepreneurial skills and attributes; successful commercia…
  • Week 3: Types of innovation and the climate for creativity
  • Week 4: Models and tools for creative and innovative solutions
  • Week 5: Selecting and developing creative and innovative ideas
  • Week 6: Leading others to embrace innovation and change
  • Week 7: Sources of business ideas and analysing new ideas
  • Week 8: Midterm evaluation
  • Week 9: Intellectual property and new business ideas
  • Week 10: Production and marketing feasibility of new business ideas
  • Week 11: Business planning forecasts using financial techniques
  • Week 12: Elements and structure of a business plan
  • Week 13: Funding, markets and pitching the business plan
  • Week 14: Control and monitoring mechanisms for the business plan
  • Week 15: Review and coursework completion
  • Week 16: Final evaluation and project assessment
Back to the course
Scroll