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Level 5 Diploma in Health and Social Care Management

Implementing Health Education Campaigns

HSC503 · Health Education and Promoting Wellbeing — Week 10 of 16

CourseHSC503
Week10 of 16
SemesterI
TutorOnline in the course chat

This week’s topics

Implementing Health Education Campaigns

  1. Translating theory into practical communication strategies
  2. Material development and channel selection
  3. Stakeholder engagement
  4. Executing campaign activities
  5. Understanding Communication Models - Shannon Weaver & Berlo's SMCR (12 Minutes)
  6. Stakeholder Theory in Action Completed

What you will be able to do

  • 3.2 Carry out a health education campaign, relating it to models of behaviour change.

Activity

Start with this week’s 2 videos, then: Seminar, guided reading and a short written task: carry out a health education campaign, relating it to models of behaviour change.

Study materials

Videos

  • Understanding Communication Models - Shannon Weaver & Berlo's SMCR (12 Minutes) · YouTube · Microlearning Daily · 11 min · for registered students
  • Planning and planning models in public health · YouTube · Science and Art of Public Health · 59 min · for registered students

Further resources

  • Making Every Contact Count (MECC): practical resources · Reading · GOV.UK, guidance · for registered students
  • Organizational Behavior, ch. 11.3: Factors affecting communication · PDF · OpenStax, textbook chapter; pp. 310–311 · for registered students
  • Business Communication for Success, ch. 14.1–14.2: Persuasion and its principles · PDF · Saylor Academy, textbook chapter; pp. 534–539 · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.
Week 9Week 11
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Admitted students ask questions on this week’s page in the student portal: an AI assistant trained on the course answers first, and during the course’s timetabled classes Connect to your tutor brings your tutor into the chat, who may start a call if needed.

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Course plan
  • Week 1: Concepts and Models of Health
  • Week 2: Determinants of Health and Well-being
  • Week 3: Nutrition, Physical Activity, and Public Health
  • Week 4: Media Influence on Health Attitudes
  • Week 5: Principles of Health Promotion and Protection
  • Week 6: Behaviour Change Models in National Campaigns
  • Week 7: Evaluating Behaviour Change Approaches
  • Midterm: Midterm evaluation
  • Week 9: Campaign Rationale and Ethical Practice
  • Week 10: Implementing Health Education Campaigns
  • Week 11: Campaign Evaluation and Impact Assessment
  • Week 12: Applying Health Education and Promoting Wellbeing in practi…
  • Week 13: Assignment workshop: research, planning and referencing
  • Week 14: Assignment workshop: drafting, feedback and improvement
  • Week 15: Review and coursework completion
  • Final: Final assessment and submission
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