This week’s topics
Scanning the business environment for strategic decisions
- Business environment: definition, features, characteristics, types
- Distinctions between culture and organisational environment; key components of organisational environment
- Internal environment, e.g. working capacities, employment relations, job satisfaction
- External factors, e.g. consumer group demands; contractors; stakeholders; shareholders; suppliers; general workforce
- Links of influential factors, e.g. social, political, technological; organisational commitment: short, medium and long term
What you will be able to do
- 1.1 Critically evaluate the position of an organisation in its current market.
Study materials
The teaching notes, exercises and videos of this week are in the student portal. Your portal is set up as soon as you receive final acceptance, so you can open them before the semester starts.