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Level 3 Diploma in Business Management

Customer service fundamentals and regulation

BM304 · Customer Service — Week 1 of 16

CourseBM304
Week1 of 16
SemesterII
TutorOnline in the course chat

This week’s topics

Customer service fundamentals and regulation

  1. Consumer Rights Act 2015
  2. General Data Protection Regulation (GDPR)
  3. Business benefits of quality service
  4. Competitive advantage and retention
  5. Consumer Rights | What consumer rights do I have?
  6. Protecting Personal Data and the General Data Protection Regulation (GDPR)
  7. Service Quality: Factors contributing to service success
  8. Data protection, copyright and the law

What you will be able to do

  • 1.1 State the legislation and regulations which influence customer service.
  • 1.5 Explain why effective customer service is important to a business.

Activity

Start with this week’s 4 videos, then: Seminar, guided reading and a short written task: state the legislation and regulations which influence customer service.

Study materials

Videos

  • Consumer Rights | What consumer rights do I have? · YouTube · Two Teachers · 6 min · for registered students
  • Protecting Personal Data and the General Data Protection Regulation (GDPR) · YouTube · BODi Business · 10 min · for registered students
  • Service Quality: Factors contributing to service success · YouTube · Galton College · 8 min · for registered students
  • Data protection, copyright and the law · Oak National Academy, Key Stage 4 (GCSE level) · for registered students

Further resources

  • Consumer Rights Act 2015 · Reading · legislation.gov.uk, legislation · for registered students
  • ICO: UK GDPR guidance and resources · Reading · GOV.UK, guidance · for registered students
  • Entrepreneurship, ch. 8.6: Sales and customer service · PDF · OpenStax, textbook chapter; pp. 304–314 · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.
Course chat

Admitted students ask questions on this week’s page in the student portal: an AI assistant trained on the course answers first, and during the course’s timetabled classes Connect to your tutor brings your tutor into the chat, who may start a call if needed.

Open this week in the portal
Course plan
  • Week 1: Customer service fundamentals and regulation
  • Week 2: Product and service quality standards
  • Week 3: Customer types and behavioural influences
  • Week 4: Monitoring and assessing service quality
  • Week 5: Exceeding expectations and driving satisfaction
  • Week 6: Relationship building and retention strategies
  • Week 7: Negotiation skills and commercial balance
  • Midterm: Midterm evaluation
  • Week 9: Interpersonal communication in customer service
  • Week 10: Handling complaints and service recovery
  • Week 11: Teamwork and collaborative service delivery
  • Week 12: Applying Customer Service in practice: case studies
  • Week 13: Assignment workshop: research, planning and referencing
  • Week 14: Assignment workshop: drafting, feedback and improvement
  • Week 15: Review and coursework completion
  • Final: Final assessment and submission
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