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Level 6 Diploma in Accounting and Business

Validity Evaluation and Strategic Recommendations

AB605 · Business Research Project — Week 10 of 16

CourseAB605
Week10 of 16
SemesterII
TutorOnline in the course chat

This week’s topics

Validity Evaluation and Strategic Recommendations

  1. Assessing measurement reliability and validity
  2. Identifying methodological limitations and bias
  3. Constructing evidence-based recommendations
  4. Justifying directions for future research
  5. Business Research: Reliability and Validity
  6. Research Report: Recommendations, Appendices and Bibliography
  7. Reliability, validity, generalizability and credibility. Pt .1 of 3: Research Quality

What you will be able to do

  • 4.1 Use appropriate research evaluation techniques to justify the validity of the research.
  • 4.2 Make recommendations, justifying areas for further consideration.

Activity

Start with this week’s 3 videos, then: Seminar, guided reading and a short written task: use appropriate research evaluation techniques to justify the validity of the research.

Study materials

Videos

  • Business Research: Reliability and Validity · YouTube · Galton College · 21 min · for registered students
  • Research Report: Recommendations, Appendices and Bibliography · YouTube · Galton College · 10 min · for registered students
  • Reliability, validity, generalizability and credibility. Pt .1 of 3: Research Quality · YouTube · Graham R Gibbs · 39 min · for registered students

Further resources

  • Learning Statistics with R (Navarro, v0.7.1), ch. 2: A brief introduction to research design · PDF · Other, textbook chapter; pp. 35–66 · for registered students
  • Writing Guide with Handbook, ch. 8.5: Writing an analytical report · PDF · OpenStax, textbook chapter; pp. 254–267 · for registered students
  • Research Methods in Psychology, ch. 5: Psychological Measurement · PDF · Saylor Academy, textbook chapter; pp. 104–129 · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.
Course chat

Admitted students ask questions on this week’s page in the student portal: an AI assistant trained on the course answers first, and during the course’s timetabled classes Connect to your tutor brings your tutor into the chat, who may start a call if needed.

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Course plan
  • Week 1: Project Selection and Initial Scoping
  • Week 2: Research Design and Resource Planning
  • Week 3: Critical Literature Review
  • Week 4: Methodological Frameworks
  • Week 5: Data Collection Strategies and Research Proposal
  • Week 6: Conducting Fieldwork and Investigation
  • Week 7: Data Organization and Presentation
  • Midterm: Midterm evaluation
  • Week 9: Data Analysis and Interpretation
  • Week 10: Validity Evaluation and Strategic Recommendations
  • Week 11: Dissemination and Professional Presentation
  • Week 12: Applying Business Research Project in practice: case studies
  • Week 13: Assignment workshop: research, planning and referencing
  • Week 14: Assignment workshop: drafting, feedback and improvement
  • Week 15: Review and coursework completion
  • Final: Final assessment and submission
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