This week’s topics
Research Design and Sampling Frameworks
- Quantitative, qualitative, and mixed-method designs
- Probability and non-probability sampling
- Sample size determination
- Methodological justification
- Qualitative vs Quantitative vs Mixed Methods Research: How To Choose Research Methodology
- Sampling Methods 101: Probability & Non-Probability Sampling Explained Simply
- Selecting samples: an introduction
- Public Health 250A - Lecture 25: Choice of Study Designs: A.
- Public Health 250B - Lecture 21: Statistical inference, sample size, power
What you will be able to do
- 3.2 Design an appropriate methodology in terms of research objectives.
- 3.3 Justify a selected methodology in terms of research objectives.
Activity
Start with this week’s 5 videos, then: Seminar, guided reading and a short written task: design an appropriate methodology in terms of research objectives.
Study materials
Videos
- Qualitative vs Quantitative vs Mixed Methods Research: How To Choose Research Methodology · YouTube · Grad Coach · 18 min · for registered students
- Sampling Methods 101: Probability & Non-Probability Sampling Explained Simply · YouTube · Grad Coach · 18 min · for registered students
- Selecting samples: an introduction · YouTube · Mark Saunders on Research Methods · 10 min · for registered students
Further resources
- Research Methods Knowledge Base (Trochim, hosted by Conjointly) · Reading · Other, textbook · for registered students
- Magenta Book Annex A: analytical methods for use within an evaluation (HM Treasury) · PDF · GOV.UK, guidance; 60 pages · for registered students
- Principles of Sociological Inquiry, ch. 5: Research Design · PDF · Saylor Academy, textbook chapter; pp. 51–65 · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.
