This week’s topics
Qualitative Data Collection and Analysis
- Semi-structured and in-depth interview design
- Focus group facilitation
- Purposive and theoretical sampling
- Thematic analysis procedures
- Thematic analysis of qualitative data: an overview
- Fundamentals of Qualitative Research Methods: Focus Groups (Module 4)
- Non-Probability Sampling Procedures
What you will be able to do
- 3.1 Critically evaluate appropriate research methodologies in terms of research objectives.
- 3.2 Design an appropriate methodology in terms of research objectives.
- 4.1 Propose techniques for use with quantitative and qualitative data.
Activity
Start with this week’s 3 videos, then: Seminar, guided reading and a short written task: critically evaluate appropriate research methodologies in terms of research objectives.
Study materials
Videos
- Thematic analysis of qualitative data: an overview · YouTube · Mark Saunders on Research Methods · 11 min · for registered students
- Fundamentals of Qualitative Research Methods: Focus Groups (Module 4) · YouTube · Yale University · 22 min · for registered students
- Non-Probability Sampling Procedures · YouTube · Mark Saunders on Research Methods · 17 min · for registered students
Further resources
- Writing interview protocols and conducting interviews: tips for students new to qualitati… · PDF · ERIC, article · for registered students
- Principles of Sociological Inquiry, ch. 9: Interviews: Qualitative and Quantitative Approaches · PDF · Saylor Academy, textbook chapter; pp. 108–121 · for registered students
- Using Focus Group Methodology to Understand International Students' Language Needs · PDF · ERIC, article · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.
