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Level 6 Diploma in Logistics and Supply Chain Management

Opportunity Recognition and Environmental Analysis

LSC601 · Entrepreneurship Development — Week 3 of 16

CourseLSC601
Week3 of 16
SemesterI
TutorOnline in the course chat

This week’s topics

Opportunity Recognition and Environmental Analysis

  1. PESTLE and external scanning
  2. Market gap evaluation
  3. Opportunity screening frameworks
  4. Competitor and market sizing analysis
  5. Business Opportunity Recognition
  6. 506 | Develop Your Social Enterprise with SWOT & PESTEL Analysis - Social Entrepreneurship Course
  7. 3. Nine Key Frameworks for Entrepreneurship

What you will be able to do

  • 2.1 Explain opportunity analysis and environmental analysis of a venture in business.

Activity

Start with this week’s 3 videos, then: Seminar, guided reading and a short written task: explain opportunity analysis and environmental analysis of a venture in business.

Study materials

Videos

  • Business Opportunity Recognition · YouTube · Galton College · 11 min · for registered students
  • 506 | Develop Your Social Enterprise with SWOT & PESTEL Analysis - Social Entrepreneurship Course · YouTube · YaleCourses · 6 min · for registered students
  • 3. Nine Key Frameworks for Entrepreneurship · YouTube · Stanford · 20 min · for registered students

Further resources

  • Entrepreneurship, ch. 5: Identifying Entrepreneurial Opportunity · PDF · OpenStax, textbook chapter; pp. 175–204 · for registered students
  • Mastering Strategic Management, ch. 3: Evaluating the External Environment · PDF · Saylor Academy, textbook chapter; pp. 71–100 · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.
Course chat

Admitted students ask questions on this week’s page in the student portal: an AI assistant trained on the course answers first, and during the course’s timetabled classes Connect to your tutor brings your tutor into the chat, who may start a call if needed.

Open this week in the portal
Course plan
  • Week 1: Foundations and Theories of Entrepreneurship
  • Week 2: The Entrepreneurial Process in Practice
  • Week 3: Opportunity Recognition and Environmental Analysis
  • Week 4: Factors Impacting Venture Viability
  • Week 5: Venture Financing and Capital Structures
  • Week 6: Entrepreneurial Behaviour Patterns
  • Week 7: Entrepreneurial Development Programmes
  • Midterm: Midterm evaluation
  • Week 9: Innovation in Business Management
  • Week 10: Entrepreneurship and Macroeconomic Growth
  • Week 11: Regional Development and Social Stability
  • Week 12: Applying Entrepreneurship Development in practice: case stu…
  • Week 13: Assignment workshop: research, planning and referencing
  • Week 14: Assignment workshop: drafting, feedback and improvement
  • Week 15: Review and coursework completion
  • Final: Final assessment and submission
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