This week’s topics
Stakeholder Analysis and the Internal Business Environment
- Internal, connected and external stakeholder identification
- Mendelow's power-interest matrix
- Value Chain Analysis
- Resource-based view and VRIO framework
- Value Chain Analysis EXPLAINED | B2U | Business To You
- VRIO Framework EXPLAINED | B2U | Business To You
- System Stakeholders and the Power Matrix | Connected Leadership with Peter Boyd
What you will be able to do
- 2.1 Assess the needs, interests and influence of a business’ stakeholders.
- 2.3 Apply a technique to assess the internal environment of a business.
Activity
Start with this week’s 3 videos, then: Seminar, guided reading and a short written task: assess the needs, interests and influence of a business’ stakeholders.
Study materials
Videos
- Value Chain Analysis EXPLAINED | B2U | Business To You · YouTube · Business To You · 17 min · for registered students
- VRIO Framework EXPLAINED | B2U | Business To You · YouTube · Business To You · 14 min · for registered students
- Stakeholders and Stakeholder Mapping · YouTube · tutor2u · 8 min · for registered students
Further resources
- Mastering Strategic Management, ch. 4: Managing Firm Resources · PDF · Saylor Academy, textbook chapter; pp. 101–134 · for registered students
- Business Ethics, ch. 3: Defining and Prioritizing Stakeholders · PDF · OpenStax, textbook chapter; pp. 69–92 · for registered students
- Principles of Management, ch. 8.5: The internal environment · PDF · OpenStax, textbook chapter; pp. 231–234 · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.