This week’s topics
Foundations of Data Analytics
- Core terminology and taxonomy
- Descriptive, predictive, prescriptive paradigms
- Strategic business value and competitive advantage
- APM Topic Explainer: Data Analytics
- Big Data Analytics - ACCA Strategic Business Leader (SBL)
- The 4 Types of Data Analytics — Explained with Real Data (Ice Cream Business)
What you will be able to do
- 1.1 Explain common terminology in 'data analytics'.
- 1.3 Summarise the importance of data analytics for businesses.
Activity
Start with this week’s 3 videos, then: Seminar, guided reading and a short written task: explain common terminology in 'data analytics'.
Study materials
Videos
- APM Topic Explainer: Data Analytics · YouTube · ACCA Student Study Resources · 31 min · for registered students
- Big Data Analytics - ACCA Strategic Business Leader (SBL) · YouTube · OpenTuition · 19 min · for registered students
- The 4 Types of Data Analytics — Explained with Real Data (Ice Cream Business) · YouTube · Steve Willis ACCA · 7 min · for registered students
- Big Data Analytics • Paul Smith • GOTO 2017 · YouTube · GOTO Conferences · 22 min · for registered students
Further resources
- Foundations of Information Systems, ch. 8: Data Analytics and Modeling · PDF · OpenStax, textbook chapter; pp. 297–338 · for registered students
- Information Systems for Business and Beyond (2019), ch. 7: Does IT Matter? · PDF · Other, textbook chapter · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.
