This week’s topics
The External Operating Environment
- Transport regulatory frameworks
- Supplier and customer bargaining dynamics
- Infrastructure capacity
- Macroeconomic volatility
- Business Strategy 03 - The External Environment of a Firm
- External Analysis: PESTEL Framework | Strategic Management
- Sustainable and resilient supply chains: Overcoming vulnerabilities in transport and trade
What you will be able to do
- 4.1 Explain what is meant by the term ‘external environment of a logistics business.’
- 4.2 Explain why it is important to measure a logistics business’s external environment.
Activity
Start with this week’s 3 videos, then: Seminar, guided reading and a short written task: explain what is meant by the term ‘external environment of a logistics business.’
Study materials
Videos
- Business Strategy 03 - The External Environment of a Firm · YouTube · Ajarn Olli · 26 min · for registered students
- External Analysis: PESTEL Framework | Strategic Management · YouTube · Business School 101 · 15 min · for registered students
- Sustainable and resilient supply chains: Overcoming vulnerabilities in transport and trade · YouTube · UN Trade and Development · 87 min · for registered students
Further resources
- Principles of Management, ch. 4: External and Internal Organizational Environments and Corporate Culture · PDF · OpenStax, textbook chapter; pp. 89–120 · for registered students
- Introduction to Logistics, ch. 8: Regulations and Rules · Reading · Other, textbook chapter; PDF pp. 137–144 · for registered students
- Future of freight: a long-term plan (DfT, 2022) · PDF · GOV.UK, report; 134 pages · for registered students
Materials marked “for registered students” open in the student portal, which is set up as soon as you receive final acceptance.