Foundation · Business
International Business
Unit 06 — Elective — Semester 2
Unit 06 — Elective — Semester 2
Explores the drivers of globalisation, trade blocs and tariffs, modes of international market entry, cross-cultural management, and ethics in global supply chains, culminating in a multinational case-study analysis.
To develop an understanding of the environment, challenges and strategies of doing business internationally.
| Week | Topic & Activity |
|---|---|
| 1 | Globalisation AC1.1 Explain the key drivers of international trade. AC1.2 Identify examples of globalised industries. Lecture: Why Businesses Go Global. |
| 3 | Trade Blocs & Tariffs AC1.3 Explain the purpose of trade blocs (e.g. the EU). AC1.4 Describe how tariffs affect trade decisions. Case Study: The EU Single Market. |
| 5 | Modes of Market Entry AC2.1 Compare exporting, franchising and foreign direct investment. AC2.2 Recommend an entry mode for a given scenario. Workshop: Choosing a Market Entry Strategy. |
| 7 | Cross-Cultural Management AC2.3 Explain how cultural differences affect business practice. AC2.4 Apply a cultural framework (e.g. Hofstede) to a case. Seminar: Doing Business Across Cultures. |
| 9 | Ethics & Sustainability AC3.1 Discuss ethical issues in global supply chains. AC3.2 Evaluate a company's approach to sustainability. Debate: Fast Fashion and Global Supply Chains. |
| 11 | Case Study Analysis AC3.3 Analyse the international strategy of a named multinational. AC3.4 Justify recommendations with evidence. Workshop: Analysing a Multinational's Strategy. |
| 13 | Presentation Showcase Synthesis of the semester's learning. Final presentations of International Business case studies. |
| Final exam week | Final Assessment Submission Final submission of Unit 06. Portfolio finalisation. |
Assessed by coursework (no written examination) — an assignment, case study or presentation set at the start of Semester 2. A formative draft is reviewed with tutor feedback as the unit’s midterm assessment during the teaching weeks, and the final version is submitted in the final exam week at the end of the semester. Graded Pass, Merit or Distinction, with plagiarism-checked submissions (Turnitin) and a signed Learner Declaration Form.